TBV Social Media Calendar — Mid-June to Mid-July 2026
The Business Vault
Social Media Calendar — 17 Jun to 14 Jul 2026
Your 7-a-week challenge — done.
28 posts. 7 per week. Wed 17 June through Tue 14 July — Midyear Accelerator push, daring new voice, and the soft stuff that actually builds trust. Click any card to see the full caption brief.
28
Total posts planned
7
Posts per week — the challenge
4
Midyear Accelerator pushes
🎟
Midyear Accelerator — fill the room
💸
EOFY 50% off — BSE + Undercover CEO
🧠
Entrepreneur Quiz — list growth
🖤
Synced Planner — build the following
🌿
Retreat EOI — Port Stephens or Gold Coast
🔑
HEC membership warm leads
Challenge reward: nails done 💅
7 posts a week, 4 weeks straight. Post all 28 and you've earned it, babe. Tick off each post as you go — watch the bar fill up. Non-negotiable reward at 100%.
💅
0
7 🌱
14 🔥
21 ✨
28 💅
Content Mix
Midyear Accelerator
4 posts
Testimonials (Undercover CEO, HEC, BSE)
4 posts
Educational
4 posts
Comforting / Relatable
4 posts
"Oh She Did Not" — Daring
2 posts
Podcast Episodes
2 posts
Entrepreneur Quiz
2 posts
Synced Planner Journey
2 posts
BSE EOFY
2 posts
Talking Reel (Accessibility)
1 post
Retreat EOI
1 post
Filter:
Key: Midyear Event Educational Comforting Daring Testimonial Podcast Quiz Synced Planner BSE Retreat Reel
Week 1 — 17–23 June
Wed 17 Jun
Quiz Launch
It's live: What Kind of Entrepreneur Are You?
Launch day for the quiz. Playful, curiosity-driven, low barrier to entry. This feeds your email list and warms people up for HEC/BSE down the line.
CTA: Take the quiz — link in bio
Thu 18 Jun
Podcast
New episode: Noise & Ease
Promote the new podcast episode on noise and ease — a calmer, more reflective episode. Use a quote graphic or audiogram with a soft, slowed-down visual tone to match the topic.
CTA: Listen now — link in bio 🎙
Fri 19 Jun
Midyear Accelerator #1
Half Time. Full Send. The Midyear Accelerator is officially on.
First big push post. Re-announce the event with full energy — this is the FOMO-builder, not the soft intro. 2.5 weeks out from the event.
CTA: Tickets in bio — limited spots, Newcastle, Fri 3 July
Sat 20 Jun
Comforting
You're not behind. You're exactly where you are.
A reassurance post. No CTA pressure, no sales angle — just genuine comfort for the woman comparing her business to someone else's highlight reel.
CTA: Tag someone who needs to hear this today 💛
Sun 21 Jun
Educational
The 3 systems every business needs before it can actually scale
Authority-building educational carousel. Teach a clear framework, no fluff. Naturally points toward Undercover CEO / BSE without a hard sell.
CTA: Save this. Tell me which one you're missing 👇
Mon 22 Jun
Undercover CEO — EOFY
"I finally have someone in my corner" — Undercover CEO client win
Testimonial-style post for Undercover CEO, tied to the EOFY 50% off offer. Let the result speak, then close with the offer.
CTA: 50% off Undercover CEO for EOFY — link in bio
Tue 23 Jun
Oh She Did Not
"Just post more" is not a strategy. It's a cope.
First daring post. Full-send energy, calls out a piece of common (bad) advice directly, swearing allowed where it lands naturally. This is meant to feel like a hot take, not an essay.
CTA: Comment if you've been told this too
Week 2 — 24–30 June
Wed 24 Jun
Midyear Accelerator #2
What actually happens at the Midyear Accelerator
Behind-the-curtain post removing the "what even is it" hesitation. Break down the day so it feels tangible and worth the trip/ticket.
CTA: Tickets in bio — 9 days to go
Thu 25 Jun
Educational
The pricing mistake almost every new business makes
Educational post on pricing psychology. Direct and practical, ties naturally to BSE without forcing it.
CTA: BSE covers this properly — link in bio
Fri 26 Jun
Synced Planner
Something is coming for 2027 — follow the journey
Teaser post on TBV directing followers over to the Synced Planner page to follow along as it's built. Builds anticipation without overselling specifics yet.
CTA: Follow @[synced planner handle] to watch it come to life
Sat 27 Jun
HEC Testimonial
"I finally feel like I know what I'm doing" — HEC member win
Feature a real testimonial from a Holistic Entrepreneur Circle member. Quote graphic or screenshot, with permission.
CTA: Doors open — link in bio to join HEC
Sun 28 Jun
Comforting
It's okay if this week didn't go to plan
Relatable, low-pressure post acknowledging that not every week is a "win" week. Builds trust through honesty rather than highlight-reel positivity.
CTA: What's one small thing that went right this week? 👇
Mon 29 Jun
Talking Reel
Making our platforms easier for everyone — including our older customers
Pre-recorded accessibility talking reel. Warm, inclusive, genuine. Shows the human behind TBV and builds trust with a wider audience.
CTA: DM me "ACCESS" if you'd like a walkthrough 📲
Tue 30 Jun
BSE Course — EOFY
Last day: 50% off Business Start-Up Essentials ends tonight
Final EOFY urgency post for BSE. Real countdown, direct CTA, this is the last chance angle.
CTA: thebusinessvault.com.au/start — ends tonight
Week 3 — 1–7 July (Midyear Accelerator week)
Wed 1 Jul
Midyear Accelerator #3
2 days to go: last call for Midyear Accelerator tickets
Final ticket push before Friday's event. Real urgency — speak directly to the woman on the fence.
CTA: Ticket link in bio — spots almost gone
Thu 2 Jul
Retreat EOI
A retreat is coming — Port Stephens or Gold Coast? You decide.
Build anticipation and community input. EOI drives warm leads and helps you choose the location. Posting the day before Midyear rides the event-buzz energy.
CTA: Vote in Stories + drop your name on the EOI list
Fri 3 Jul
Midyear Accelerator #4 — LIVE
It's happening! Midyear Accelerator — live from Newcastle
Event day post — Stories-led. Behind the scenes, candid, real. This is the proof for next time.
CTA: Follow along in Stories — link in bio for next event waitlist
Sat 4 Jul
Comforting
Big days deserve quiet mornings after
Post-event glow post. Soft, reflective, gives permission to rest after a big push. Doubles as gentle social proof of the event having happened.
CTA: Drop a 🤍 if you needed this reminder today
Sun 5 Jul
Oh She Did Not
No, you don't need to be "grateful" for a client who treats you like shit
Second daring post. Calls out the toxic positivity around client boundaries. Full-send tone, swearing where it lands, genuinely provocative.
CTA: Save this for the next time you need permission
Mon 6 Jul
Educational
The mid-year business review I do every single year
Educational post sharing Paige's own mid-year review process. Ties back naturally to the energy of the Accelerator without selling tickets (event has passed).
CTA: Save this and do it yourself this week
Tue 7 Jul
Undercover CEO
"She helped me see what I couldn't see myself" — Undercover CEO win #2
Second Undercover CEO testimonial. Different angle from the first — focus on clarity/perspective rather than systems/strategy.
CTA: Link in bio to enquire about Undercover CEO
Week 4 — 8–14 July
Wed 8 Jul
Podcast
New episode drop — [Topic teaser]
Second podcast promo of this run. Reel or audiogram. Lead with a strong listener benefit.
CTA: Listen — link in bio 🎙
Thu 9 Jul
Comforting
You don't have to have it all figured out to keep going
Relatable post addressing the pressure to "have a plan" at all times. Reassuring, low-pressure tone.
CTA: What are you figuring out right now? Tell me below 👇
Fri 10 Jul
Educational
The 3-part formula for an offer that actually sells
Teach a mini-framework. Position Paige as the expert. Naturally leads into BSE or HEC as the deeper dive.
CTA: Save this. Then come build it inside BSE — link in bio
Sat 11 Jul
BSE Course
What our BSE students say — real results, real women
Social proof for BSE, post-EOFY. Use a student win or testimonial.
CTA: thebusinessvault.com.au/start
Sun 12 Jul
Synced Planner
An update from behind the scenes of the Synced Planner
Second Synced Planner journey post. Shares a small genuine update or behind-the-scenes detail to keep the anticipation alive.
CTA: Follow the Synced Planner page for more
Mon 13 Jul
Quiz Follow-Up
The most common entrepreneur type so far is...
Engagement post sharing quiz results data after a few weeks live. Re-promotes the quiz to anyone who missed it the first time.
CTA: Haven't taken it yet? Link in bio
Tue 14 Jul
HEC Testimonial
She showed up for herself — and everything changed
Second HEC testimonial closing out the run. Focus on transformation, not just results.
CTA: HEC doors open — link in bio
BSE Enrolment Goal
5 enrolments this month
Track progress: 0 / 5 enrolled
Midyear Accelerator Tickets
13 tickets to sell
Track progress: 0 / 13 sold